Top 10 Online Shopping Sites in the UK For Clothes

You can find everything from designer clothing to pyjamas at one of the most renowned department stores in the UK. Find brands such as Reformation, Rixo, and Ganni and more, including beauty tech, homewares, and more.

ASOS offers more than 850 brands across petite, tall, and curve collections. Influencer favourite Oh Polly offers two-piece sets and body-con dress styles, while the cult favorite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion behemoth. BooHoo offers a variety of affordable womenswear.

ASOS

ASOS was founded in 2000, with the fashionable shopper in their twenties as its primary target market. The company initially raised startup funds by selling inexpensive replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus solely on clothing since it would bring the Best Auto Fish Feeder returns.

The ASOS website has a wide variety of sizes and items including maternity and plus size clothing, accessories, shoes, and stationary. It also has a selection of fashion guides and #AsSeenOnMe content to inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers a seamless shopping environment, including the synchronization of your saved items and quick checkout. The app also shows inventory information, Modern Weavers 8X10 Rug which can help prevent disappointment when items are not in stock. This feature is an excellent illustration of how retailers can make use of online shopping to increase customer engagement and increase loyalty.

George at ASDA

The brand was established in 1989. George is Asda's supermarket fashion label that sells clothing for men, women and children. George offers a range of affordable and ethically sourced clothing. Customers can purchase clothing on the internet, in over 500 Asda stores, as well as on the George website.

The collection is inspired by the 'quiet luxe trend and includes pieces made of linen, cotton, and silk blends. The line features slouchy suiting and ribbed knit separates and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt and rise up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, designs new store plans and guidelines "generally every six weeks". Visual Retailing's retail-planning software is used by the company to improve its planning process and make it more future-proof. It can now create visual merchandising layouts and briefs at a rate that is unprecedented efficiency, speed, and ease. The company also makes use of StyleShoots all-in-one photography equipment, that instantly remove garments from their backgrounds and can be uploaded into the Visual Retailing system for instant use in VM layouts. This increases the merchandising uniformity and ensures that all stores are provided with the same information.

Debenhams

Debenhams is one of the most storied department store chains, which has a broad selection of clothing and other items. It also features a great assortment of brands, and offers regular sales and discounts. The company also offers a range of services to help customers find the products they're looking for.

The first store opened in London in 1778, as a drapers' shop. Over the years it has expanded into a massive chain of department stores with an international presence. It is a leading retailer of fashion, renowned for its exclusive designer brands and clothing. It also has a substantial online presence.

Debenhams has continued to operate its online store despite stores closing during the COVID-19 pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. This transaction demonstrates the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more nimble online counterparts. This trend is expected to continue as the number of shoppers continues to decline in physical stores.

Topshop

Topshop is an online retailer of fashion. It sells clothes for women and men, as well as accessories. It has a variety of brands that include Collections and Boutique. The company also provides stylist services that suggest clothing in accordance with the user's personal style and preferences. This is a great feature for fashion novices or those who aren't sure.

In the past, a trip to London's Oxford Street was a teenage girl's equivalent of a trip to Lourdes which was the most famous store's spacious interior filled with makeup, shoes and clothes to explore as you navigated its escalators with mirrors to the beat of thumping house music. However, the company's fortunes have changed to the negative and it appears like the entire Arcadia group that includes Topshop, Dorothy Perkins and Boohoo - could be on the verge of collapse (Yahoo Finance 2012).

What has saved Topshop in the past was its unique selling point that it was the closest high-street shopper could get to catwalk fashion, but this was what ultimately killed it. When Asos and Boohoo started offering the same bang-on-trend trends at a lower cost, customers have stopped coming to the stores in a flurry.

Missguided

Missguided, a fashion-focused UK website, sells trendy pieces inspired by celebrity style. Its website is feminine and has a an all-white and pink theme. On its website, it showcases a variety of models and clothing items for women. The site offers free next-day delivery and students can avail a discount for customers.

The site has a broad range of products and is targeted towards 16-34 year olds. The brand is a competitor of Boohoo which is a fashion retailer that also sells trendy clothing to the same audience. The website features large headings and images of clothing. Boohoo allows customers to sign up for their newsletter and get emails about new products.

The company was created by Nitin Passi who described the style of the brand as "Kardashianesque". In 2022, Missguided went into administration, owing millions to its suppliers. The business was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own brand of fashion clothes is designed and made mostly in the United Kingdom. The company also sells other brands, like Pretty Little Thing and Miss Pap.

The business model of the brand is based on a concept that maximizes profits by selling to a younger demographic who are in search of trendy and new clothing at a low price. This market segment, which is comprised of people who are under 30 years old, represents an enormous market segment in the world.

Boohoo employees are able to enjoy a variety of benefits that include pension plans as well as bonus programs. The company focuses on employee health with gyms on-site as well as free healthcare cash plans, and mental health support. The company is also well-known for its commitment to size inclusivity, with detailed clothing size charts that help shoppers find the perfect size.

Amazon

As the world's biggest online retailer Amazon's UK branch offers a vast selection of clothing, shoes and accessories. You can also buy food items, household goods and tools for DIY. The site has a variety of international brands and product.

Other e-commerce shops worth a look include River Island for fashion-led pieces inspired by the catwalk and celebrity style, Mango for affordable yet fashionable Spanish clothes that look like a lot more expensive than they are and Lavish Alice which is a top choice for designer inspired styles that are great for both dressed up or casual days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

John Lewis, a department store chain, is another must-see for fashion-conscious shoppers. Their collection includes cosmetics and cutting-edge electricals. They also have a broad range of household goods like unique tea caddies.