online shop Shopping Figures For the UK

Since its infancy, the online retail market has continued to grow. This is especially evident in the UK where e-commerce accounts for 20% of all retail sales.

Shopping online is a popular method for consumers to look up brands and make purchases. 45% of them prefer to "buy online and then pick it up in-store". This is a shift in the way people shop that brick-and-mortar shops must be aware of.

1. Online retail sales in the UK

It's hard to deny that online retail sales in the UK have grown significantly in the last few years. According to 2023's statistics the B2C market for e-commerce is expected to reach nearly $120 billion by next year. This is because of shifting consumer habits and the widespread adoption by retailers of digital transformation technologies. Brick and mortar shops are gaining popularity as shoppers increasingly prefer online retailers.

With this in mind, it's essential for both pureplay and omni channel retailers to understand what drives consumers to buy online. To help you do this, we've put together a collection of retail sales figures and statistics that are both eye-opening and informative.

Fashion is the most popular retail industry in the UK accounting for 28 percent of all online sales. This is likely due to the availability of a larger variety of items and the ease of trying on clothes without leaving your home. Electronics is second with 16% of all the sales made through e-commerce. This is due to the constant demand for new gadgets as well as the desire to stay current with the most recent technology. Online sales of leisure and hobby products account for 15% of all online sales.

When asked about the factors that drive shoppers to shop online, 57 percent of UK consumers cited convenience as the primary driver. Then, 48% cited price comparison, while 37% of them said they were looking for discounts or special deals. These results suggest that shoppers in the UK are less influenced by price than their European counterparts, and are more focused on convenience and a broad product range.

2. Online shopping in the UK

Online shopping is becoming a part of the daily routine for many UK customers. About half of UK residents aged 65 or older have made a purchase online within the last year. Shoppers can choose from a wide range of payment options and decide when and how their items delivered.

Price, convenience and accessibility are among the top reasons why customers shop online. In fact 57% of shoppers who shop online mention convenience as the primary reason for their shopping habits. In addition, 48% mentioned lower prices as an additional benefit, while 37% mentioned an increased selection of choices as well.

Online shopping habits of UK customers are also becoming increasingly environmentally conscious. For example, 79 percent of UK online shoppers report recycling boxes and other packaging materials they have purchased from their purchases. They could take action if their orders are not packaged in a sustainable friendly manner.

In addition to reducing their environmental impact, a few customers are also seeking to make their online shopping experience more personal. For instance 35% of UK shoppers have bought clothing or footwear from a store that has their size information on file. This allows them to avoid the return process and obtain what they want faster.

It is interesting to note that UK customers are reported to be more willing than ever before to wait for online orders. This could be due to the fact that UK customers are more used to the slower delivery time and are aware of how long it takes to receive an item through the mail.

3. Online shopping in the UK depending on age group

Online shopping in the UK is a favorite pastime for a lot of people. Clothing and accessories are among the most sought-after purchases followed by groceries and media such as movies and music. Shopping online is also popular in the UK during the annual Black Friday and Christmas sales. These sales are extremely convenient for consumers. It is also simple to compare prices and items online when making these kinds of purchases.

It is important to know that online shoppers are diverse. This is why it is crucial for online shopping figures uk retailers to know the type of customer they are seeking when they purchase products. It is also essential to understand how much time each segment of customers spends online. The younger generation, for instance, is more likely to use mobile devices to shop than other groups. This is due to the fact that this age group is very time-poor and will use multiple devices to complete online tasks.

The older generation tends to be more cautious in their buying habits and less influenced by advertising on the internet. They also tend to go to stores in the high street to feel and see items before making purchases. This does not mean they will not buy online. The convenience and ease of shopping online are still very appealing.

Another important aspect to take into consideration when it comes to online shopping is that older generation is more likely to demand and expect free delivery on all of their purchases. They are also more likely to drop carts when shipping costs appear excessive. Furthermore, as many as 61% of over 55s say they'll add additional items to their cart in order to meet the free delivery threshold.

4. Online shopping in the UK by gender

In the UK both genders are equally likely to shop online. Women are more likely than men to make major purchases such as electrical and furniture. Both groups are more likely to purchase fashion products, home and garden items, consumer electronics, and cosmetics and health products.

In addition, UK consumers are increasingly looking for businesses that are environmentally-friendly and community-based. Studies have revealed that 70% of consumers are influenced by the way a company responded to the COVID-19 pandemic, with 69% of them searching for brands that support and are in close contact with their local communities.

Clothing and shoes are the most requested items for online shopping in the UK. In fact 62% of British women who shop online bought these items by the year 2020. However the online sales don't just apply to clothing, with a variety of other products available including jewellery, kitchenware, [empty] and sports goods.

Online shopping has become increasingly popular to find best deals. In fact, some analysts predict that ecommerce sales will account for almost 1/3 of all retail sales by 2024.

Some retailers are struggling with the rising popularity of online shopping while others are thriving. Online sales are growing in fashion, health and wellness as well as home and garden and consumer electronics.

The trend for buying these products online is expected to continue to expand in the years ahead. As the number of people who use the internet continues to grow, it is expected that online shopping will become more popular in the near future. With the growing popularity of this method of shopping, it's crucial for retailers to ensure that their sites are optimized for mobile devices and offer an easy and secure checkout process.

5. Online shopping in the UK by region

The UK is a major European online retail market. Its consumers are influenced by convenience, price and a wide range of products when they shop online. These factors make it a great place for retailers to invest in their online presence and offer a seamless online shopping experience.

In the COVID-19 pandemic, online sales grew dramatically because consumers were looking for safer and more convenient alternatives to shopping. This trend has continued following the outbreak as consumers continue to shop online as an alternative.

Online shopping is an important aspect of UK retail, and some estimates suggest that it will comprise one-third of sales by 2024. This growth is a result of the increasing adoption of e-commerce by customers and technological advances.

57% of UK online shoppers say that convenience is the primary reason why they shop online. This is followed by 48% who highlight that it is easier to find special offers and deals and 37% who claim that there's a wider selection of products that are available online. In Europe the majority of consumers cite the lower cost as a primary factor for their decision to buy online.

Consumers are also willing to try new brands and products when they shop online. Online shoppers are open to trying new products and brands. Half of consumers are willing to try new brands when they shop on marketplaces like Amazon. UK customers are awed by the buy now and pay later checkouts. 29% of online buyers have used this option during the last year.

In addition to this, a strong online return policy is a vital aspect of the online shopping landscape for the UK. The majority of online shoppers (59 percent) will look up a retailer's returns policy before buying, and nearly half will expect the seller to be responsible for arranging and paying for return shipping.