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Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the UK’s leading department stores. Expect to find brands such as Reformation, Rixo and Ganni alongside homeware, beauty technology and Rv Canopy Vinyl many more.

ASOS has over 850 brands across petite tall, tall, and curvaceous ranges. Popular with the masses, Oh Polly stocks two-piece sets and body-con dress styles, while the cult favorite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant, offers affordable womenswear.

ASOS

Established in 2000, ASOS (which stands for As Seen On Screen) was founded with fashionable shoppers in their twenties in mind. The company initially sought to raise startup funds through the sale of cheap copies of fashions worn by celebrities such as Sienna Miller and Kate Moss. But, after a few years, founders Nick Robertson and Susanne Clarke decided to focus exclusively on clothing as they could earn the highest returns.

The ASOS website has a range of sizes and types including maternity clothing, plus-size clothing, accessories, shoes and stationary. It also features a range of trend guides and #AsSeenOnMe content to provide inspiration. Customers can also add items to their wish list and create private boards to keep track of their favourites.

ASOS's mobile app offers seamless shopping, with saved items synchronized and a speedy checkout. The app displays information about stock to avoid disappointment when an item is out of inventory. This is a great example of how retailers can leverage online shopping to increase customer engagement and increase loyalty.

George at ASDA

George, Asda's fashion label was established in 1989. It offers clothing for men, woman, and children. George offers a wide selection of affordable and ethically-sourced clothing. Customers can buy clothing online, in more than 500 Asda stores, and on the George Website.

The new collection taps into the 'quiet luxury' trend, with pieces made of cotton, silk, and linen blends. The collection includes slouchy suit, printed co-ords, and ribbed separates. Prices start at 12 pounds (for a 100 percent Supima Cotton T-shirt) and can go up to around 77 pounds (for full suits).

As a fast-fashion store, ASDA George creates new store planograms and directives "generally every six weeks". Visual Retailing's retail software to modernize and ensure the future-proofing of its planning process. This enables it to provide briefs and visual layouts for merchandising with unbeatable speed, simplicity, and efficiency. StyleShoots is a multi-purpose photo machine, removes garments from the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This aids in enhancing the compliance of merchandising and ensure that all its stores receive the identical information.

Debenhams

Debenhams is one of the oldest department store chains that has a broad selection of clothes and other products. It has a broad selection of brands, and there are regular sales and discounts. The company also offers a range of services to help customers find the products they are seeking.

The retailer started in London in 1778 as a drapers' store. Through the years, Vimeo it has expanded into a massive department store chain with global reach. It is a leading fashion retailer, known for its exclusive brands and designer clothes. It has a huge online presence.

Debenhams continues to run its online store despite stores closing during the COVID-19 pandemic. The company recently sold its brand and websites to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick and mortar retailers to more agile online counterparts. This trend is expected to continue as sales at physical stores are expected to decrease.

Topshop

Topshop is a fashion retailer that sells women's and men's clothes as well as accessories. It offers different collections, including Boutique, Collections and Style. The company also provides a styling service that will recommend clothes according to the person's personal style and preferences. This is a great feature for indecisive people or fashion novices.

The company's fortunes have taken a turn towards the downwards and it now appears like the entire Arcadia Group - which includes Dorothy Perkins, Topshop, and Boohoo could be on the brink of crashing (Yahoo Finance 2012). The company's fortunes took a turn towards the downwards and it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo -- could be headed towards collapse (Yahoo Finance, 2012).

Topshop's unique selling point was that it was the closest a high-street customer could be to catwalk style. But this is what killed it. Asos and Boohoo began to offer the same styles that were trending at a lower cost. Shops were shut down by the thousands.

Missguided

Missguided, a fashion-focused UK website, sells trendy pieces inspired by celebrity style. Its website is feminine and has a a pink and white theme. It also features different female models and clothing items on its site. The site offers free next-day delivery as well as a student discount for customers.

The site is geared toward those aged 16-34 and offers an extensive selection of products. The brand is a competitor of Boohoo which is a fashion retailer which also sells trendy clothes for the same market. The website features large headings and pictures of clothes. Boohoo allows users to sign up to their newsletter and receive emails on new products.

Nitin Pasi founded the company, describing the aesthetic as "Kardashianesque". In 2022 Missguided was placed in administration, with millions of dollars owed to its suppliers. However, the business was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It has customers in over 100 countries. Its own line of fashion clothes is designed and made mainly in the United Kingdom. The company also has other brands, including Pretty Little Thing and Miss Pap.

The business model of the brand is built on maximising profits by selling to young people who are in search of fashionable and modern clothing at low prices. This market segment, which is made up of people under 30 years old, is a large market segment across the globe.

Boohoo's employees enjoy a variety of benefits that include competitive bonus programs and long-term financial security via pension plans. The company prioritizes employee health with gyms on-site as well as free healthcare cash plans and mental assistance. The company is known for its commitment to size-inclusivity. It offers comprehensive size charts for clothing sizes to help shoppers find the right size.

Amazon

Amazon UK is the largest online retailer in the world. It has a broad assortment of footwear, clothing and accessories. You can also buy food items, household goods and DIY tools. The site also offers a variety of international brands and products.

Other e-commerce shops worth checking out are river island for trendy pieces that are inspired by the catwalk and the fashion of celebrities, Mango for affordable yet stylish Spanish clothes that appear much more expensive than they are and Lavish Alice, which is a must-visit for couture inspired designs which are perfect for dressed up or dressed down days. The site has names such as Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

Department chain John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans every major category, including cosmetics and cutting edge electricals. They also offer a great assortment of household items, including unique tea caddies.
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