Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas and robes to designer clothes at one of the UK's leading department stores. Expect to find brands such as Reformation, Rixo and Ganni alongside beauty, homeware, tech and many more.

ASOS has 850+ brands in petite, tall and curvaceous styles. Influencer favourite Oh Polly offers two-piece sets and body-con dresses while cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant, offers womenswear at a reasonable price.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was created with fashionable consumers in their twenties in mind. The company initially sought to raise startup funds by selling cheap replicas of the clothes worn by celebrities like Sienna Miller and Kate Moss. After a year, Nick Robertson and Susanne Clare decided to focus on clothing as it would yield the best returns.

The ASOS website has a wide range of sizes and products including maternity and extra size clothing, accessories, shoes, and stationary. It also offers a variety of trend guides and #AsSeenOnMe content to provide inspiration. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers a seamless shopping environment that includes synchronization of saved items and quick checkout. The app also shows stock information, which helps keep customers from disappointment when items are not in inventory. This feature is a great example of how retailers could utilize e-commerce to improve customer engagement and increase brand loyalty.

George at ASDA

George, the fashion brand of Asda, was founded in 1989. It provides clothing for men, woman, and children. George offers a variety of clothing that is priced affordably and ethically made. Customers can shop online, in over 500 Asda shops, as well as on the George website.

The new collection taps into the 'quiet luxury' style, with pieces crafted from silk, cotton, and linen blends. The collection includes slouchy suit, printed co-ords, and ribbed separates. Prices start at 12 pounds for a 100% Supima cotton T-shirt and go up to 77 pounds for full suits.

ASDA George, a fast fashion retailer, develops new store plans and directives "generally every six weeks". Visual Retailing's software for retail planning is employed by the company to modernise its planning process and ensure it is future-proof. It can now send visual merchandising designs and briefs with unbeatable speed, efficiency, and simplicity. The company also uses StyleShoots all-in-one photo machines which instantly remove garments from their backgrounds. They can then be uploaded into the Visual Retailing system for instant use in VM layouts. This aids in enhancing the compliance of merchandising and ensure that all its stores receive the identical information.

Debenhams

Debenhams, one of the UK’s oldest department stores, offers various clothing items and other items. It also features a great selection of brands and has regular sales and discounts. The company also provides a range of services to help customers locate the products they are searching for.

The first store opened in 1778 as a draper's shop in London. In the past, it has evolved into a huge department store chain with an international presence. It is a leading fashion retailer that is known for its exclusive brands and designer clothing. It also has an extensive online presence.

Debenhams continues to run its online store despite stores closing during the COVID-19 Pandemic. The company recently sold its brand and website to Boohoo Group for PS55 million. The purchase underscores the growing power shift of retailers that are who are weighed down by brick and mortar investments to their more agile online counterparts. This trend is expected to continue as the number of customers continues to decline in physical stores.

Topshop

Topshop is an online fashion store. It offers clothing for both genders and accessories. It has different lines including Boutique, Collections, and Style. The company provides an option to style services that recommend clothes according to the user's personality. This is a great option for fashion-conscious people or novices.

The company's fortunes have taken a turn towards the downwards and it now appears like the entire Arcadia group - which includes Dorothy Perkins, Topshop and Boohoo could be in danger of collapse (Yahoo Finance 2012). The business's fortunes changed towards the downwards and it appears that the entire Arcadia Group - including Topshop, Dorothy Perkins, and Boohoo may be on its way to collapse (Yahoo Finance, 2012).

What was the thing that saved Topshop in the past was its unique selling point that it was the closest high-street shopper could get to catwalk fashion however, this was the reason it was ultimately sunk. Asos and Boohoo began to offer the same trend-setting styles at a lower cost. Shops were shut down by the thousands.

Unintentionally

Missguided is a UK fashion site that sells trendy pieces that are inspired by the style of celebrities. The website is feminine, with a an all-white and pink theme. It also features different female models and clothing items on its site. Customers can get free next-day shipping and a special discount for students on the website.

The site is geared toward 16-34 year-olds and has a large range of products. The brand is a part of Boohoo the fashion retailer that also sells on-trend clothes for the same market. The site has bold headings with pictures of clothing. Boohoo also lets users join their newsletter and receive updates about new products.

Nitin Pasi founded Missguided in 2000. He described the style as "Kardashianesque". In 2022 Missguided went into administration, owing millions to its suppliers. But the business was rescued by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Boohoo is an online retailer of high-end fashion, based in Manchester was established in 2006 by Mahmud Kane and Carol Kane. It serves customers in more than 100 countries. Its own brand of fashion clothing is designed and sourced mostly in the United Kingdom. In addition to its own label, the company also sells brands such as Pretty Little Thing, vimeo.com Nasty Gal, Miss Pap, and Coast.

The business model of the brand is based on maximising profits through selling to young people who are looking for trendy and new clothing at low prices. This segment, which is comprised of people under 30 years old is a huge market in the world.

Boohoo's employees are offered a range of benefits that include competitive bonus programs and long-term financial security through pension plans. Boohoo also focuses on employee wellness with onsite gyms, free healthcare cash plans, as well as mental health assistance. The company is known for its commitment to ensuring that sizes are inclusive. It offers detailed clothing size charts to help shoppers find the right fit.

Amazon

As the world's largest online retailer Amazon's UK branch offers a vast assortment of shoes, clothing and accessories. You can also buy groceries, household items and DIY tools. The site has a variety of international brands and products.

Go to River Island for fashionable pieces inspired by celebrity style and the catwalk, Mango for affordable but fashionable Spanish clothes and Lavish Alison for couture-inspired styles. These are perfect to dress up or Lesnncier Goose Down Comforter (Read More On this page). The site has names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

John Lewis, a department chain of stores, is a must visit for fashion lovers. Their collection includes a wide range of cosmetics and the latest electricals. They also stock a wide range of household items including unique tea caddies.