Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas to designer fashion at one of the UK's leading department stores. Find brands such as Reformation, Rixo, and Ganni as well as beauty and homewares, tech and much more.

ASOS has over 800 brands in petite tall, tall, and curvaceous collections. The most popular among the influencers Oh Polly offers two-piece sets and body-con dresses while cult-favourite Nasty Gal is a vintage-inspired store that focuses on styles. BooHoo is a fast-fashion giant, offers womenswear at a reasonable price.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was founded with fashionable shoppers in their twenties in mind. The company raised money to start its business by selling copies of celebrity styles, like those worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to focus on clothing as it would bring the best returns.

The ASOS website offers a broad selection of sizes and products including maternity and Extra Large Cut gloves size clothes, accessories, shoes, and stationary. The ASOS website also provides numerous trend guides, #AsSeenOnMe and other content that can inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app provides an uncluttered shopping experience with the synchronization of your saved items and a quick checkout. The app also shows the status of stock, which helps prevent disappointment when items are not in availability. This is an excellent example of how retailers can leverage the power of e-commerce to improve customer engagement and build loyalty.

George at ASDA

George, the fashion brand of Asda was established in 1989. It has clothing for women, men and children. George offers a variety of clothing that is priced affordably and ethically procured. Customers can shop online, at more than 500 Asda stores, and on the George website.

The collection is inspired by the 'quiet luxe trend and includes pieces made from cotton, linen and silk blends. The line includes slouchy suiting as well as ribbed knit separates and printed co-ords. Prices start at 12 pounds for a 100% Supima cotton T-shirt, and go up to 77 pounds for the full suits.

ASDA George, a fast fashion retailer, creates new store plans and directives "generally every six weeks". The company uses Visual Retailing's software for retail planning to modernize and ensure the future-proofing of its planning process. It can now send visual merchandising design and briefs at a rate that is unprecedented efficiency, efficacy, and simplicity. The company also utilizes StyleShoots all-in-one photography equipment, which immediately remove clothing from their backgrounds and are uploaded to the Visual Retailing system for instant use in VM layouts. This can help increase merchandising compliance and ensure that all its stores receive the same information.

Debenhams

Debenhams is one of the oldest department stores, and provides a variety of clothing and other items. It has a broad selection of brands, and also regular sales and discounts. The company also offers various services to help customers locate the products they are seeking.

The store was founded in London in 1778, initially as a drapers' shop. In the following years, it grew into a huge department store chain with a global presence. It is a top retailer of fashion and is known for its exclusive designer brands and clothing. It has a large online presence.

Debenhams has continued to operate its online business despite some stores closing during the COVID-19 Pandemic. The company recently sold its brand Vehicle Window Motor Replacement and websites to Boohoo Group for PS55 million. The purchase underscores the growing power shift of retailers that are weighed down by brick-and-mortar investments to their more nimble online counterparts. This trend is likely to continue as the number of customers decreases in physical stores.

Topshop

Topshop is an online fashion store. It sells clothing for men and women and accessories. It has a number of different collections, including Boutique, Collections, and Style. The company also offers stylist services that recommend clothes based on the user's personality and preferences. This is a great feature for indecisive people or fashion beginners.

The company's fortunes have taken a turn for the worse and it now appears like the entire Arcadia group - which includes Topshop, Dorothy Perkins, and Boohoo - could be on the verge of crashing (Yahoo Finance 2012). The company's fortunes took a turn to the negative and it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo could be heading towards collapse (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest high-street shopper could be to catwalk style. But this was the reason it went under. When Asos and Boohoo started offering the same bang-on-trend trends at a lower cost, customers quit visiting the shops in droves.

Misguided

Missguided is a UK fashion website that sells trendy pieces inspired by celebrity style. The website is feminine, with a the theme of white and pink. On its website, it offers a variety of models and items for women. The site offers free next-day delivery as well as students can avail a discount for customers.

The site has a wide variety of merchandise and is geared towards 16-34 year olds. The brand is a rival of Boohoo the fashion retailer that sells trendy clothes for the same audience. Its website displays bold headings and includes images of clothes products. Boohoo lets users subscribe to their newsletter and receive updates regarding new products.

Nitin Pasi was the founder of Missguided in 2000. He described the aesthetic as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. The business was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

The company was founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fast-fashion retailer based in Manchester. It has customers in more than 100 countries. Its own brand of fashionable clothing is created and manufactured mainly in the United Kingdom. In addition to its own label the company also carries brands such as Pretty Little Thing, Nasty Gal, Miss Pap, and Coast.

The business model of the brand is built on maximising profits through selling to young people seeking trendy and new clothes at affordable prices. This demographic, which consists of those who are younger than the age of 30 is a huge market in the world.

Boohoo employees enjoy a variety of benefits, including pension plans and bonus schemes. The company also prioritizes employees' health and wellness by offering gyms on site and free healthcare cash plans and mental health assistance. The company is renowned for its dedication to ensuring that sizes are inclusive. It offers comprehensive clothing size charts to aid shoppers in finding the perfect size.

Amazon

As the world's largest online store, Amazon's UK branch offers a wide selection of clothing, shoes and other accessories. You can also purchase food items, household goods and tools for DIY. The site also has a variety of international brands and products.

Other online shops worth checking out are river island for trend led pieces that are inspired by the catwalk and celebrity style, Mango for affordable yet fashionable Spanish clothes that look a lot more expensive than they actually are, and Lavish Alice, which is a go to for fashion-forward designs which are perfect for dressed up or casual days. The site is populated with names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

Department chain John Lewis is another must-visit for those who love fashion, considering that their collection spans across all major categories, including electronic products and cosmetics that are cutting-edge. They also offer a broad range of household items like unique tea caddies.