Top 10 Online Shopping Sites in the UK For Clothes

Shop everything from pyjamas to designer clothing at one of the UK's leading department stores. Shop for brands such as Reformation, Rixo, and Ganni and more, including beauty, homewares, tech, and much more.

ASOS offers over 850 brands in petite, tall, and curve collections. The most popular among the influencers Oh Polly offers two-piece sets and body-con dress styles, while the cult-favourite Nasty Gal focuses on vintage-inspired styles. BooHoo is a fast-fashion behemoth. BooHoo offers a range of womenswear that is affordable.

ASOS

Founded in 2000, ASOS (which stands for As Seen On Screen) was created with fashionable consumers in their twenties in mind. The company raised funds for its initial startup by selling low-cost replicas of famous styles, like the ones worn by Kate Moss and Sienna Miller. After a year, Nick Robertson and Susanne Clare decided to focus on clothing as it would yield the best returns.

The ASOS website offers a wide range of products and sizes including maternity clothing, plus-size clothing, accessories, shoes and stationary. It also has a selection of trend guides and #AsSeenOnMe content to provide inspiration. Customers can also create private boards and add items to their wish lists.

ASOS's mobile app provides seamless shopping, with saved items being synced and a quick checkout. Its app displays stock information to help prevent disappointment when an item is out of availability. This is an excellent illustration of how retailers can leverage online shopping to increase customer engagement and increase loyalty.

George at ASDA

The brand was established in 1989. George is Asda's supermarket fashion label that sells clothes for women, men and Dressing Maker With Recipes children. The brand offers a variety of reasonably priced and ethically sourced clothing. Customers can buy clothing online, in over 500 Asda stores, and on the George Website.

The collection is influenced by the 'quiet' trend and features pieces made from linen, cotton and silk blends. The line features slouchy suiting as well as ribbed knit separates and printed co-ords. Prices start at 12 pounds (for an 100 percent Supima Cotton T-shirt) and go up to 77 pounds (for complete suits).

As a fast-fashion retailer, ASDA George creates new store planograms and guidelines "generally every six weeks". Visual Retailing's retail software to modernize and enhance its planning process. It can now send visual merchandising design and briefs at a rate that is unprecedented, efficiency, and simplicity. StyleShoots is a multi-purpose photography machine, removes clothing from the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This can help increase the merchandising efficiency and ensure that all its stores receive the identical information.

Debenhams

Debenhams is one of the oldest department stores, and offers a wide range of clothes and other products. It has a broad selection of brands, and there are regular discounts and sales. The company also offers a range of services to help customers locate the products they are seeking.

The first store opened in 1778 as a draper's business in London. Over the years, it has grown into a major department store chain with a global presence. It is a renowned fashion retailer, known for its exclusive brands and designer clothing. It has a huge online presence.

While a few Debenhams stores have closed during the COVID-19 epidemic, it continues to operate online. The company recently sold its brand Window Flange Tape and websites to Boohoo Group for PS55 million. This acquisition demonstrates the growing power shift away from brick-and mortar retailers to their more agile online counterparts. This trend is likely to continue as physical store sales continue to decline.

Topshop

Topshop is an online fashion retailer. It offers clothes for women and men and accessories. It has a variety of lines that include Collections and Boutique. The company provides an option to style services that suggest clothes based on the individual's style. This is a fantastic feature for fashion novices or people who are unsure.

In the past, a trip to London's Oxford Street was a teenage girl's pilgrimage similar to visiting Lourdes and Boohoo, with the flagship store's cavernous interior full of makeup, shoes and clothes to discover as you walked its escalators with mirrors to the beat of thumping house music. However the company's fortunes have taken a turn to the negative, and now it looks like the entire Arcadia group - which includes Topshop, Dorothy Perkins and Boohoo may be in danger of going under (Yahoo Finance 2012).

What has saved Topshop in the past was its unique selling point as the closest high street shopper could get to catwalk fashion However, this is what ultimately killed it. Asos and Boohoo began to offer the same styles that were trending at a cheaper price. Shops were closed by the thousands.

Missguided

Missguided, a UK-based fashion website, sells stylish pieces inspired by the fashion of celebrities. Its website is feminine in theme with pink and white. On its website, it also offers a variety of models and items for women. The site provides free next-day delivery as well as a student discount for customers.

The site has a broad range of products and is geared towards 16-34 year olds. The brand is a rival of Boohoo the fashion retailer that offers trendy clothing for the same market. The site features large headings and pictures of clothes. Boohoo allows users to subscribe to their newsletter and Quick Popcorn Maker receive updates on new products.

The company was created by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions to its suppliers. The business was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Founded in 2006 by Mahmud Kamani and Carol Kane, Boohoo is an online fashion retailer with its headquarters in Manchester. It serves customers in more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. The company also has other brands, like Pretty Little Thing and Miss Pap.

The business model of the brand is built on maximising profits through selling to young people who are seeking fashionable and modern clothes at a low cost. This group, comprised of those who are younger than 30 years old is a huge market in the world.

Boohoo's employees receive a number of benefits that include competitive bonus programs and long-term financial security with pension plans. The company also prioritizes employees' health and wellness by offering gyms on site as well as free healthcare cash plans and mental health services. The company is also renowned for its dedication to sizing diversity, with detailed clothing size charts enabling shoppers to find the perfect fit.

Amazon

Amazon UK is the largest online store in the world. It offers a wide assortment of footwear, clothing and accessories. You can also purchase food items, household goods and DIY tools. The site offers a wide range of international brands and products.

Other online stores worth checking out are river island for trend led pieces inspired by the catwalk and fashion of celebrities, Mango for affordable yet fashionable Spanish clothes that look much more expensive than they actually are and Lavish Alice which is a top choice for Con-Tact Premium Liner couture inspired designs which are perfect for dressed up or casual days. The site has names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

Department chain John Lewis is another must-visit for fashion-conscious shoppers, given that their collections span all major categories including electronics and fashion-forward cosmetics. They also have a broad assortment of household items, including unique tea caddies.