Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the most renowned department stores in the UK. Expect to find brands like Reformation, Rixo and Ganni along with homeware, beauty tech, and much more.

ASOS offers over 850 brands across petite tall, tall, and curve collections. The most popular among the influencers Oh Polly stocks two-piece sets and body-con dresses, while cult-favourite Nasty Gal focuses on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a selection of affordable womenswear.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was founded with fashion-conscious consumers in their twenties in mind. The company initially sought to raise startup funds by selling inexpensive replicas of the clothes worn by celebrities such as Sienna Miller and Kate Moss. However, a year later the founders Nick Robertson and Susanne Clarke decided to focus exclusively on clothing, as it would yield the highest profits.

The ASOS website offers a wide selection of sizes and products, including maternity and plus size clothes, accessories, Rustic Cow Wall Decor shoes, and stationary. The ASOS website also provides numerous fashion guides, #AsSeenOnMe and other content that can inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app provides an uncluttered shopping experience that includes synchronization of saved items and a quick checkout. The app also displays the status of stock, which helps keep customers from disappointment when items are out of stock. This feature is a great example of how retailers could use e-commerce technology to increase customer engagement and increase brand loyalty.

George at ASDA

Founded in 1989, George is Asda's fashion brand that offers clothes for women, men, and kids. The brand offers a range of clothing that is affordable and ethically made. Customers can purchase clothing online, at over 500 Asda stores, as well as on the George website.

The collection is inspired by the 'quiet luxe trend and includes pieces made from linen, cotton, and silk blends. The collection features slouchy suits, Permeable Paver System ribbed knit separates, and Vimeo printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and go up to 77 pounds for complete suits.

As a fast-fashion retailer, ASDA George creates new store planograms and guidelines "generally every six weeks". Visual Retailing's software for retail planning is employed by the company to improve its planning process and make it future-proof. It is now able to send visual merchandising design and briefs with unprecedented speed efficiency, speed, and ease. StyleShoots is a multi-purpose photography machine, takes garments off the background and then uploads them to Visual Retailing for immediate use in VM Layouts. This aids in enhancing the compliance of merchandising and ensure that all its stores are provided with the identical information.

Debenhams

Debenhams is one of the UK's most historic department stores, and offers a wide range of clothes and other products. It has a broad selection of brands, and offers regular discounts and sales. In addition, the company offers a variety of options to help customers find what they're looking for.

The first store opened in London in 1778, initially as a drapers' store. Over the years it has expanded into a large chain of department stores with global reach. It is a top fashion retailer that is known for its exclusive brands and designer clothes. It also has an extensive online presence.

Debenhams has continued to operate its online business despite some stores closing during the COVID-19 Pandemic. The company recently sold its brand and websites to Boohoo Group for PS55 million. This transaction demonstrates the growing power shift from retailers who are weighed down by brick and mortar investments to their more agile online counterparts. This trend is likely to continue as sales at physical stores continue to fall.

Topshop

Topshop is an online fashion store. It offers clothing for both genders and accessories. It offers different lines including Collections, Boutique and Style. The company also offers an option to style services that suggest clothes based on the individual's style. This is an excellent feature for fashion-conscious or people who are unsure.

In the past, a visit to Oxford Street in London Oxford Street was a teenage girl pilgrimage equivalent of visiting Lourdes and Boohoo, with the flagship store's awe-inspiring interior stuffed with makeup, shoes and clothes to explore as you navigated its escalators with mirrors to the beat of thumping house music. However, the company's fortunes have changed for the worse and it now appears like the entire Arcadia group comprising Topshop, Dorothy Perkins and Boohoo - could be in danger of going under (Yahoo Finance 2012).

Topshop's unique selling point was that it was the closest that a high-street shopper could be to catwalk fashion. But this is what killed it. Asos and Boohoo started offering the same trend-setting styles at lower prices. Shops were shut down by the thousands.

Missguided

Missguided, a British-based fashion website, sells stylish pieces inspired by celebrity style. Its website is feminine and has a a pink and white theme. On its website, it also offers a variety of models and products for women. The website offers free next-day delivery and a student discount for customers.

The site is geared toward 16-34 year-olds and has an extensive selection of products. The brand is a rival of Boohoo which is a clothing retailer that also sells trendy clothes for the same market. The website features bold headings with images of clothing. Boohoo allows customers to join their newsletter and get emails about new products.

The company was established by Nitin Passi who described the look of the brand as "Kardashianesque". In 2022 Missguided went into administration, and owed millions to its suppliers. The company was saved by Mike Ashley’s Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

Boohoo, an online retailer of high-end fashion, based in Manchester, was founded in 2006 by Mahmud Kane and Carol Kane. It has customers across more than 100 countries. Its own fashion label is developed and manufactured in the United Kingdom. The company also sells other brands, like Pretty Little Thing and Miss Pap.

The business model of the brand is based on maximising profits by selling to young people looking for trendy and new clothes at affordable prices. This group, comprised of those who are younger than the age of 30, represents a massive market in the world.

Boohoo employees are able to enjoy a variety of benefits that include pension plans as well as bonus schemes. The company focuses on employees' health by providing gyms on site, free healthcare cash plans and mental assistance. The company is also well-known for its commitment to size inclusivity and Firman P03603 Generator has detailed size charts that allow shoppers to find the perfect size.

Amazon

As the world's largest online store, Amazon's UK branch has a huge selection of clothing, shoes and other accessories. You can also buy groceries, household items, and tools for DIY. The site also has a wide range of international brands and products.

Other e-commerce shops worth checking out include river island for trendy pieces inspired by catwalks and celebrity style, Mango for affordable yet fashionable Spanish clothes that appear much more expensive than they are and Lavish Alice which is a must-visit for fashion-forward designs that can be worn dressed up or dressed down days. The site is populated with names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its looks.

John Lewis, a department store chain, is another important place to visit for those who love fashion. Their collection includes modern electronics and cosmetics. They also have a broad range of household goods like unique tea caddies.