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Top 10 Online Shopping Sites in the UK For Clothes

You can shop for everything from designer clothing to pyjamas at one of the UK’s leading department stores. Expect to find brands like Reformation, Rixo and Ganni along with homeware, beauty, tech and more.

ASOS offers 850+ brands across petite, tall and curvaceous styles. The most popular among the influencers Oh Polly offers two-piece sets and body-con dresses while cult-favourite Nasty Gal focuses on vintage-inspired styles. Fast-fashion behemoth BooHoo offers a selection of affordable womenswear clothes.

ASOS

Established in 2000, ASOS (which stands for As Seen On Screen) was created with fashion-conscious shoppers in their twenties in mind. The company initially sought to raise startup funds by selling cheap replicas of the clothes worn by celebrities like Sienna Miller and Kate Moss. After a few years, Nick Robertson and Susanne Clare decided to focus on clothing since it would provide the highest returns.

The ASOS website offers a wide variety of sizes and items including maternity and extra size clothes, accessories, shoes, and [Redirect-307] stationary. The ASOS website also has numerous trends guides, #AsSeenOnMe, and other content that can help inspire. Customers can also create private boards and add items to their wish lists.

The ASOS mobile app offers a seamless shopping environment, including the synchronization of items saved and a quick checkout. Its app displays stock information to prevent disappointment if an item is not in inventory. This is a great illustration of how retailers can use online shopping to increase customer engagement and increase loyalty.

George at ASDA

George, the fashion brand of Asda was established in 1989. It offers clothes for women, men and children. George offers a range of affordable and ethically sourced clothing. Customers can shop online, in over 500 Asda stores, and on the George website.

The collection is inspired by the 'quiet trend and Sour Gummy Worms Bulk includes pieces made from cotton, linen and silk blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt, and go up to 77 pounds for complete suits.

ASDA George, a fast fashion retailer, creates new store plans and directives "generally every six weeks". Visual Retailing's software for planning retail is employed by the company to modernize its planning process and ensure it is future-proof. It is now able to send visual merchandising design and briefs with unprecedented speed, efficiency, and simplicity. StyleShoots is a multi-purpose photo machine, removes garments from the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This improves merchandising consistency and ensures that all stores get the identical information.

Debenhams

Debenhams is one of the most storied UK department store chains offers a variety of clothing and other products. It also features a great range of brands and offers regular sales and discounts. The company also offers various services to help customers find the items they're seeking.

The retailer began operations in 1778 as a draper's business in London. Through the years, it has grown into a huge department store chain with global reach. It is a leading fashion retailer that is known for its exclusive brands and designer clothing. It also has an extensive online presence.

While a few Debenhams stores have closed due to the COVID-19 pandemic, it has continued to operate online. The company recently sold its brand and websites to Boohoo Group for PS55 million. The deal highlights the increasing power shift from retailers burdened by brick-and-mortar investment to their more agile online counterparts. This trend is likely to continue as sales in physical stores continue to fall.

Topshop

Topshop is an online retailer of fashion. It offers clothing for both genders and accessories. It has a variety of collections, including Collections and Boutique. The company also offers a styling service which will recommend clothes according to the user's personality. This is an excellent feature for indecisive people or fashion novices.

The company's fortunes have changed towards the downwards, and now it looks like the entire Arcadia group - which includes Dorothy Perkins, Topshop and Boohoo - may be on the verge of collapse (Yahoo Finance 2012). The company's fortunes turned for worse and now it appears that the entire Arcadia Group, which includes Topshop, Dorothy Perkins, and Boohoo may be heading towards collapse (Yahoo Finance 2012).

The most distinctive selling point of Topshop was that it was the closest a high-street customer could be to catwalk fashion. However, this is what killed it. Asos and volleyball knee pads Boohoo began offering the same fashions at a cheaper price. Shops were shut down by the tens of thousands.

Misguided

Missguided, a British-based fashion website, sells trendy pieces inspired by the fashion of celebrities. The site has a feminine theme with pink and white. On its website, it showcases a variety of models and clothing items for women. The website offers free next-day delivery and a student discount for customers.

The site is targeted at 16-34 year-olds and has many products. The brand is a part of Boohoo which is a fashion retailer that also sells trendy clothes for the same market. The website is adorned with large headings and images of clothes items. Boohoo allows customers to sign up for their newsletter and receive updates about new products.

Nitin Pasi founded the company, describing the aesthetic as "Kardashianesque". In 2022 Missguided was placed in administration, and owed millions to its suppliers. The company was saved by Mike Ashley's Frasers Group which owns House of Fraser, Sports Direct and House of Fraser.

BooHoo

In 2006, the company was founded by Mahmud Kamani and Carol Kane, Boohoo is an online retailer of fast-fashion based in Manchester. It has customers in more than 100 countries. Its own brand of fashion clothes is designed and made mainly in the United Kingdom. The company also has other brands, including Pretty Little Thing and Miss Pap.

The business model of the brand is based on maximising profits through selling to young people who are looking for trendy and new clothes at a low cost. This market segment, which is made up of people under 30 years old, is a large market segment across the globe.

Boohoo employees enjoy a variety of benefits, including pension plans and bonus schemes. The company prioritizes employee health with gyms on-site, free healthcare cash plans and mental assistance. The company is renowned for its dedication towards size inclusivity. It offers comprehensive size charts for clothing sizes to help shoppers find the right size.

Amazon

Amazon UK is the largest online retailer in the world. It offers a wide range of clothing, footwear and accessories. You can also purchase food items, household products and tools for DIY. The site features a variety of international brands and product.

Other e-commerce shops worth checking out include river island for trend led pieces inspired by the catwalk and celebrity style, Mango for affordable yet fashionable Spanish clothes that appear much more expensive than they actually are and Lavish Alice which is a go to for couture inspired designs that can be worn dressed up or dressed down days. Kendall and Kylie Jenner as well as Gigi Hadid, Eva Longoria and others are avid fans of the shop's designs.

Department chain John Lewis is another must-visit for fashion-conscious shoppers, given that their selection spans every major category, including electronic products and cosmetics that are cutting-edge. They also stock a wide range of household items, such as unique tea caddies.
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