Top 10 Online Shopping Sites in the UK For Clothes

Shop for everything from pyjamas to designer clothing at one of the UK's top department stores. Shop for brands such as Reformation, Rixo, and Ganni, along with beauty and homewares, tech and much more.

ASOS offers over 800 brands in petite tall, tall, and curve collections. Influencer favourite Oh Polly offers two-piece sets and body-con dresses, while the cult-favourite Nasty Gal focuses on vintage-inspired styles. The fast-fashion giant BooHoo offers a range of affordable womenswear.

ASOS

In 2000, ASOS (which stands for As Seen On Screen) was created with fashion-conscious shoppers in their twenties in mind. The company raised funds to start its business by selling replicas of popular fashions such as those worn by Kate Moss and Sienna Miller. After a few years, Nick Robertson and Susanne Clare decided to concentrate on clothing as it would provide the highest returns.

The ASOS website has a range of sizes and products, including maternity clothes plus-size clothes, accessories, stationary and shoes. It also features a range of style guides and #AsSeenOnMe posts to inspire. Customers can also add items to a wish list and create private boards to keep track of their favorites.

ASOS's mobile app provides seamless shopping, with saved items synchronized and a speedy checkout. Its app displays stock information to avoid disappointment when an item is not in availability. This is an excellent example of how retailers could use e-commerce technology to increase customer engagement and increase brand loyalty.

George at ASDA

George, Asda's fashion label, was founded in 1989. It has clothes for women, men and children. George offers a selection of clothes that are affordable and ethically made. Customers can purchase clothing online, in more than 500 Asda stores, and on the George Website.

The collection is influenced by the 'quiet luxe trend and includes pieces made from linen, cotton, and silk blends. The line features slouchy suiting, ribbed knit separates, and printed co-ords. Prices start at 12 pounds for a 100 percent Supima cotton T-shirt and go up to 77 pounds for complete suits.

As a retailer that sells fast-fashion, ASDA George creates new store planograms and instructions "generally every six weeks". The company uses Visual Retailing's retail software to modernize and enhance its planning process. It is now able to send visual merchandising design and briefs with unbeatable speed efficiency, speed, and ease. StyleShoots is a multi-purpose photo machine, removes garments from the background and then uploads them into Visual Retailing for immediate use in VM Layouts. This improves merchandising consistency and ensures that all stores receive the identical information.

Debenhams

Debenhams, one of the oldest department store chains offers an array of clothing and other products. It has a variety of brands, and offers regular discounts and sales. Additionally the company provides a variety of services to help customers locate what they're searching for.

The first store opened in London in 1778 as a drapers' shop. Over the years, it expanded into a large department store chain with a global presence. It is a top retailer of fashion, known for its exclusive designer brands and clothes. It also has a large online presence.

While some Debenhams stores have closed due to the COVID-19 pandemic, the company has continued to operate online. Boohoo Group purchased the company's brand and websites for PS55 million. This transaction demonstrates the growing power shift of retailers that are who are weighed down by brick and mortar investments to their more agile online counterparts. This trend is expected to continue as the number of customers continues to decline in physical stores.

Topshop

Topshop is an online retailer of fashion. It offers clothing for both genders, as well as accessories. It has a variety of brands that include Collections and Boutique. The company offers stylist services that recommend clothes according to the user's personality. This is a great feature for fashion novices or those who aren't sure.

The company's fortunes have changed towards the downwards and it now appears like the entire Arcadia Group - which includes Dorothy Perkins, Topshop, and Boohoo could be on the brink of crashing (Yahoo Finance 2012). However the fortunes of the company have taken a turn for hand truck with Extendable base the worse and it appears like the whole Arcadia group that includes Topshop, Dorothy Perkins and Boohoo is in danger of going under (Yahoo Finance 2012).

The unique selling point of Topshop was that it was the closest a high-street shopper could get to catwalk style. However, this was the reason it went under. When Asos and Boohoo began offering the same fashions at lower prices, consumers have stopped coming to the shops in droves.

Missguided

Missguided is a UK fashion website that sells on-trend pieces, inspired by the style of celebrities. Its website is feminine with the theme of white and pink. On its website, it also features different models and clothing products for women. The site provides free next-day delivery and a student discount for customers.

The site is targeted towards those aged 16-34 and offers many products. The brand is a rival of Boohoo, a retailer of fashion who also sells trendy clothes to the same target audience. The website is adorned with bold headings and includes pictures of clothes products. Boohoo allows customers to join their newsletter and receive emails about new products.

The company was established by Nitin Passi, who described the aesthetic of the brand as "Kardashianesque". In 2022, Missguided collapsed into administration and owed millions of dollars to its suppliers. However, the company was saved by Mike Ashley's Frasers Group, which owns House of Fraser and Sports Direct.

BooHoo

Founded in 2006 by Mahmud Kamani and Carol Kane, Vimeo Boohoo is an online retailer of fast-fashion based in Manchester. It has customers across more than 100 countries. Its own fashion label is developed and produced in the United Kingdom. The company also has other brands, like Pretty Little Thing and Miss Pap.

The brand's business model is based on a model that maximizes profits by selling to a younger demographic that craves new and on-trend clothing at a low price. This group, comprised of those under the age of 30 is a huge market segment in the world.

Boohoo's employees receive a number of perks which include competitive bonus plans and long-term financial security with pension plans. Boohoo also focuses on employee wellness with onsite gyms and free healthcare cash plans, Gutter Screen as well as mental health services. The company is also well-known for its commitment to size inclusivity and has detailed size charts that help shoppers find the right fit.

Amazon

As the world's biggest online store Amazon's UK branch has a huge range of clothes, shoes and accessories. You can also purchase food items, household products and tools for DIY. The site offers a wide range of international brands and products.

Visit River Island for stylish pieces inspired by the style of celebrities and catwalks, Mango for affordable but fashionable Spanish clothes, and Lavish Alison for couture-inspired styles. These are perfect to dress up or down. The site is populated with names like Kendall and Kylie Jenner, Gigi Hadid and Eva Longoria as fans of its fashions.

Department store chain John Lewis is another must-visit for fashion lovers, given that their selection spans all major categories including cosmetics and cutting edge electricals. They also have a broad selection of household products, such as unique tea caddies.